It was impossible for you to miss out on the KAWS x Uniqlo collab launch in China yesterday... There was a buying spree; some stealing models. So, what in France ?
A brand new masterpiece by the Japanese brand that once again honors the work of Brian Donnelly aka KAWS, with whom she collaborated in 2017. What make you want to get up Thursday morning to camp in front of the shops and pick up the 12 men's T-shirts and bags with features of Companion and BFF. Ah ... names that sing to your ears like a sweet melody since KAWS swayed them on the pop culture scene.
Companion is this 100% pop character who landed in 1999 as a toy art. Mythical for his X-eyes, pirate skull and Mickey's body, he crosses influences from pop culture! For this collab we also see it from every angle with or without its BFF. Fun, a bit absurd but diabolically endearing, this second emblematic KAWS' character takes the pose in pink candy and electric blue, his color of heart. No wonder everyone pulls out this collection at very cool prices: € 14.90 for t-shirts, € 9,90 for children and € 19.90 for tote bags.
On the French side it will still have to wait two days to have fun, the KAWS x Uniqlo collection is available at 8 am this Thursday!